Agile research technology helped Ad Council adjust their mask messaging in real-time, reach 70% of Americans, and raise over $400 million in donated m...
View articleLomit Patel, Vice President of Growth at IMVU, provides an overview on the best practices for influencer marketing to Gen Z. Read More...
View articleHow the global pandemic has reinvigorated media sales teams and unlocked efficient ways to deliver value. Read More...
View articleNextdoor, a hyperlocal social media platform for neighborhoods, offers two distinct, low cost advertising opportunities aimed at helping SMBs reach ou...
View articleWhat happened during Cyber Week this year? Impact shared data backed insights on retail and shopping clients' revenue growth during peak shopping seas...
View articleOnline marketing professionals are confident that they have dealt well with the COVID-19 crisis and that the ground play hasn’t changed much, but they...
View articleIt turns out our face coverings are giving voice and facial recognition AI data sets a real run for the money. Read More...
View articleTim Morral of Walker Sands, discusses why it is more important than ever to communicate to customers and audiences in a human, connected way. Read Mor...
View articleWave.video's CMO Daniel Glickman shows how marketers must adapt their video content strategy to fit the 'new normal' post COVID-19. Read More...
View articleAs COVID-19 drives communicators online, there has been a noticeable re-prioritization of digital, consumer-centric solutions. In Infobip's conversati...
View articleThe pandemic and its accompanying recession has customers’ emotions running high. Brands should take a step back from driving a transaction-only minds...
View articleMarketers will shift ad dollars to performance channels and adopt a mobile-first approach to driving personalized consumer engagement. Read More...
View articleHow has social advertising changed during the coronavirus pandemic? Here’s everything you need to know. Read More...
View articleOn our Peer Network briefing, IBM Watson Advertising's Jeremy Hlavacek discusses how IBM leverages its emerging technology for the good of human kind ...
View articleThe COVID-19 pandemic has changed the world as we know it, and brands have had to reevaluate their present work structures, budgets, and strategies. W...
View resourceCarrie Parker, VP of Marketing at Valassis, looks at how consumer behaviors have shifted in response to COVID-19 and how marketers can utilize these i...
View articlePrior to COVID-19, emerging technology didn’t have the best reputation. Now that we’re tethered to our homes, it’s hard to deny the ...
View eventSarika Sangwan, Global Head of Financial Services Strategy & Marketing at Pinterest, speaks to what brand insights, inspiration, and trust mean in...
View articleStudies of past downturns and crises, combined with current research on consumer behavior around COVID-19, point brands to a clear course of action. R...
View articleQuarantine and the COVID crisis have totally rewritten our cultural rules of communication. But the chaotic ways we're connecting with those we love (...
View articleDan Frohnen, CMO at Sendoso, highlights the key lessons he learned during The Great Recession and how it can be applied across various industries. Rea...
View articleClickZ spoke with Realeyes VP Max Kalehoff about how AI-driven emotion measurement is helping advertisers and brands predict user response to content....
View articleJoin us in this week’s Peer Network Briefing as Micheal Akkerman discusses Consumer Spending in the age of Covid-19. Over the 30-minute session ...
View eventShrikant R Kale, co-founder of iZooto, shows how publishers can adapt and find new opportunities in times of COVID-19. Read More...
View articleHow much has COVID-19 affected consumers’ behavior? How should advertisers adapt? Unruly's Peer Network briefing has everything you need to know. Read...
View articleUser acquisition is an important part of the conversions game, but what they could be missing in their marketing campaigns during the COVID-19 pandemi...
View articleTing Zheng, Social Account Lead at PMG, explores the rise in OTT during COVID-19, and how social media can help impact adoption. Read More...
View articleLana Busignani, EVP global analytics at Nielsen, looks into changing consumer behaviors during COVID-19, and advises marketers and advertisers on stra...
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