As more and more web sites join the web -- currently about 300,000 home pages are added each week -- and more and more people go online to shop for se...
View articleWhy do so many B2B sites fail? Could it be that it's just too difficult for their potential customers to find what they're looking for? A recent repor...
View articleCall him "The Link Mensch." Everyone else does. Why? Because the man lives links. All day, every day, he builds links. And he's been doing it for six ...
View articleThe demand for profitability brought about by the stock market meltdown is causing many dot-coms to re-examine their business models, monetizing at ev...
View articleAs metasearch sites improve their capabilities and become better known, the number of people using them will grow even vaster. Ensuring your web site ...
View articleThere are numerous high-powered .asp web sites in cyberspace, but not many are getting positioned into the major search engines. Marketing consultants...
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You asked for it, you've got it. In answer to many requests, Paul gives you specific technical solutions for getting your dynamic pages registered in ...
View articleSearch portals haven't fared well in the dot-com meltdown because it was thought ad revenues would drop. But online media buying is expected to reach ...
View articleMany sites with dynamically generated web pages are not getting indexed and registered by search engines. And it seems that search engines have no pla...
View articleAs the web continues its fast and exponential growth, search and navigation become more important and less satisfying. Audience segmentation is the na...
View articleIn today's search engine environment, one must perform periodic daily, weekly and monthly maintenance to stay listed in the engines. This can become r...
View articleAre we back to discussing whether or not the earth is flat? There appears to be significant physical evidence that the web is much larger than search ...
View articleInternet directories have become very popular search tools. There's an advantage to being listed in a directory versus a search engine because directo...
View articleAs the Internet becomes increasingly significant in our lives, the power and importance of search engines is enormous. Yet search technology has not k...
View articleIn response to Richard Hoy's take on the viability of search engine marketing, here's a kinder, gentler picture of the industry. Paul explains how rep...
View articleIn the field of search engine optimization, cloaking has come under fire regarding whether or not it is a legitimate, ethical, online marketing strate...
View articleThe increase in demand for legitimate search engine optimization (SEO) services has been building over the past few years as more and more clients wan...
View articleFrames have gotten a bad rap because search engines have a hard time reading and indexing them. Yet webmasters like to design with frames because they...
View articleThe Internet community has been trying to figure out what sort of animal RealNames is. Is it a traffic company? A means to get high rankings on search...
View articleWouldnt it be great to be able to monitor search-engine positioning results to answer ROI questions on GoTo.com versus Inktomi.com or Google.com? Or t...
View articleThe goal of driving traffic is at the forefront of every web site's marketing strategy. And we all know a good deal of traffic comes from search engin...
View articleWhen search engines like FindWhat.com and GoTo.com started showing up, people at first thought "Why would I want to PAY for listings when I can get my...
View articleDoes your marketing plan need search engine traffic? Yes, if you need to generate quantity and quality, if you want a web site promotional method that...
View articleThere are places out there that will list you if you're willing to pay. Not only that, some traffic agencies are using third-party, pay-per-click traf...
View articleWhat's new in search engine technology? Fact City has a fact-finding engine that can be used on search engine portals or other high profile sites. The...
View articleUsers have complained about relevancy for years to no avail. If anything, major search engines have concentrated on lucrative e-commerce portal deals ...
View articleEach search engine and directory has specific requirements for a "request to be listed." Here's why it's important to verify and confirm submissions, ...
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