As marketing becomes more focused on customer lifetime value, marketing leaders need time and agility to succeed, and can augment their success by ali...
View resourceExperienced marketers know that customer segmentation is a critical first step to deliver more personalized experiences. However, the problem with tra...
View resourceAs mobile usage has grown, it’s unsurprising that more people than ever are shopping on their phones. During the second quarter of 2020, Statista foun...
View resourceSharpSpring is passionate about making sales and marketing automation accessible for agencies so that organizations are better equipped to meet all cl...
View resourceWhy are some companies thriving in the current environment while others are falling behind? The secret is modern sales enablement that’s designed for ...
View resourceIf in 2021 you don’t have a website with a strong online presence, you’re going to lose out on significant sales revenue. And after the year we’ve jus...
View resource
A CDP is a marketer-controlled system capable of unifying customer data, whatever the source, and creating a single view of the customer. Read More...
View resourceWondering if export might accelerate your growth? Global Topology can help you with international market research, a digital market entree strategy an...
View resourceWeb push notifications are the new must have for marketing teams; be it e-commerce, local news, this is a bandwagon that everyone is hopping on. Read ...
View resourceWith the growing demand for exceptional digital content, the report is exploring what separates the company that embrace a strategy of visually engagi...
View resourceThe COVID-19 pandemic has changed the world as we know it, and brands have had to reevaluate their present work structures, budgets, and strategies. W...
View resourceBusinesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...
View resourceBusinesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or sof...
View resourceOne of the most important components to a business’ success today is a cohesive online presence centered around a website that is specifically tailored...
View resourceOver the past decade, nearly every phase of marketing has undergone a revival thanks to the mainstream adoption of social media, the emergence of long...
View resourceArtificial Intelligence (AI) is the key contributor to more seamless customer experiences and is helping marketers predict what customers want. AI als...
View resourceThis eBook provides a glimpse of what digital agencies would face in terms of challenges and growth opportunities by the year 2020. Read More...
View resourceThis eBook is a research paper on Customer Data Platform usage. If you need justification to make an investment in a Customer Data Platform (CDP) then...
View resourceOften, in all organizations, there are five main processes that are usually occurring simultaneously, but often disjointedly. These are customer manag...
View resourceIn 2013, Walker released a study predicting that by the year 2020, customer experience will have overtaken price and product as the key brand differen...
View resource